The journal
Ideas for the work ahead.
Clear answers for writers finding their next draft and businesses finding the right words.
For writers
What is developmental editing? A guide for writers
Learn what a developmental edit looks at, when to ask for one, and how it differs from line editing or proofreading.
Read article →For authors & founders
How much does a ghostwriter cost? What shapes a quote
A practical guide to ghostwriting quotes, project scope, interviews, revisions and ownership — without a misleading one-size-fits-all price.
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Contract content marketing services: what to outsource first
A practical guide for businesses choosing a contract content writer: scope, editorial workflow, deliverables and how to write a useful brief.
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How to write a memoir: a start-to-finish guide
How to choose the story, structure your memoir, write honestly about real people and get from first pages to a finished draft.
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What does a writing coach do (and do you need one)?
What a writing coach actually does, how coaching differs from editing, and signs that one-to-one support could help you finish your book or script.
Read article →For businesses
Storytelling in business: how to find and tell your company's story
A practical guide to business storytelling: finding your company's story, structuring it and using it on your website, in pitches and in content.
Read article →For founders & executives
What is a LinkedIn ghostwriter (and should you hire one)?
What a LinkedIn ghostwriter or content strategist does, how the collaboration works and how to keep posts sounding like you.
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